Why Text Is More Important Than Images in Fashion SEO?

It is a well known fact that the world of fashion is a visual industry. The way in which the products are represented can be a highlighting factor for a business. After all, if the products are not presented in a beautiful way, customers won’t even buy it.

However, a recent study has shown that in the field of SEO, text plays a crucial role. In other words, according to Toronto SEO experts, texts are more important than images. This is because a search engine understands the text better than images.

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Why Text Is Better Than Images?

It is a well known fact the texts of a site is important for SEO. This is because if the content or the text of a site is properly structured, it can help a site to rank well across the SERPs. It has been seen that search engines understand texts far better than images. After all, text is better than images in terms of accessibility, page speed, and SEO both in respect of mobile and web server. In order to know why text is far more superior to images, you need to go through rest of the blog.

According to Toronto SEO experts, people tend to scan a text by trying to see what the text is all about. They go through some parts while scanning a text. For this reason, headings and subheadings form a crucial part. However, Google scans a text in a completely different way. Based on some surveys, it was seen that Google takes a hint of the text structure in order to understand a text. For example, semantic closeness is very important. It helps to understand the closeness of the related word in the text.

Google bots can’t see and decide what the pictures are all about. If they don’t understand it then they won’t able to rank the site across search engines. Hence, company’s key information should be conveyed through texts. This, in turn can help the Google bots to easily rank the page. Moreover, it can also help users to understand the site easily when they have text in them.

toronto seo

Businesses while designing their fashion site needs to ensure that there is no text within the images. Toronto SEO professionals clearly mention that bots won’t be able to understand the text. Many businesses fail to realize it and include text within their images like logos.

Toronto SEO professional’s feels that important information like company name, address, should always appear in text. However, this does not mean that a fashion website should compromise on their images. Instead the site should try to focus on Alt Tags as the Alt Tags tell the bots about the image. Rather the Alt Tags are more search engine friendly as it is a part of SEO. After all Alt-tags are descriptive in nature and don’t use keywords within the tags. Rather it tells search engines what the mage on the site is all about.

Toronto SEO experts believe that more number of texts a fashion site should be having can increase the chance of improved ranking. After all, the texts can contain keywords that can focus on the business very easily. However, for images they are of no help as such.

360 Evaluation Is A Great Performance Review Method

In this competitive world, it is important for employers to properly evaluate their staffs. After all, proper evaluation of employees can help organization to understand the strengths and weakness of their staffs. Moreover, it can also help employers to learn if their employees are productive enough to meet the company objectives or goals. In case, the 360 evaluation process shows that an employee lacks in certain qualities, employers can easily arrange for a training or development programs. Going through training or development programs can help employees to improve themselves. It can be good for their career.


Various Kinds of Evaluation Tools

Although one gets to see various kind of evaluation tools in the market but they are not very effective. For example, the traditional tools those are available in the market contains a lot of loopholes. It has been seen that it was misused by the managers and supervisors for evaluating their employees. However, with the coming of 360-degree evaluation tool meaningful assessment is carried out.

360 evaluation


360-degree Evaluation Tool

The 360-degree evaluation tool is basically a multi-rater tool that assimilates anonymous and honest feedback from various sources, such as peers, subordinated, supervisors, managers, and clients. Each employee gets the opportunity to give a feedback about their co-worker without any fear. Depending on the feedback gained from the 360 evaluation tool, an employee is rated and appraised accordingly.

Most organization tries to focus on assessing the performance of the potential employees with the help of this tool. The result obtained from the evaluation can help an organization to map an employee development plan based on their work performance. This development program can help employees in making great advancement in their professional career.

Reviewing Performance with the Help of 360 Degree Evaluation Tool

360 evaluation tools can be a great way to assess the performance of an employee. Once the performance is assessed it can help to address performance appraisal. Basically, depending on the ranking employers can make a decision. With improved understanding of the strength and weaknesses it can help to get a better insight about employees. After that a tailored development plan can be made. Once an individual can make improvement in their career, it can help them in evaluating the performance in a better way.

Benefits of 360-degree Evaluation Tool360 evaluation

Using 360-degree tool can be very helpful in assessing the performance of employees. It can help organization to create a development plan accordingly. Using 360 evaluation as a part of performance assessment provide a lot of benefits.

  • Improving Communication

One of the important benefits of using 360-degree feedback is to increase the channel of communication. Effective communication can help to voice opinion about others easily.

  • Improving Team Work

Clear communications can help in improving the teamwork among staffs. This can help in bring effectiveness within work. This is because it can help in building productivity of the organization.

  • Helping Development

360 evaluation can help to bring development of employees. The strength of an individual can be used for bringing improvement.

360-degree tool can help to review the performance of employees and help them in their career growth. It can also bring organizational growth.